Web-Dev | CRO | SEO

Redesign to improve customers online journey – underpinned by a new SEO & CRO campaign.

Selby Contract Flooring

The UK’s Trusted Commercial Carpet & Flooring Specialists

Since 1988 their mission has been to give customers quality flooring, expert fitting and superb service. Trusted by some of the biggest businesses & institutions in the UK it’s testament to their team’s profound professionalism.


``Marketing by Mez provided a very professional and friendly service. Overall, Alex offered a great amount of guidance during the whole redesign process of the Selby website including both the layout and functionality. He was able to transform our ideas and turn them into reality. His quality of work exceeded our expectations, we are delighted with the results. It has been a pleasure working with you and is definitely a breath of fresh air compared to our previous agency”.

What We Did & How We Did It

Working with the team at Selby, our focus was to redesign the website in a way that would help to improve the overall customer experience online. We added in a new simple to use navigation and restructured the homepage to include key CRO (Conversion Rate Optimisation) content that visitors expect. These changes have helped to increase engagement  and has meant an increase in visitor time spent on the site.

This project was also underpinned by a site wide SEO review to identify the core keywords and to ensure these we’re introduced and placed in key areas.


increase in visitor engagement

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Check Out Our Work -Visit Selby Contract Flooring here.

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